Greg Norman has revealed that he will be stepping away from his role as Chief Executive of LIV Golf.
The 69-year-old has been the CEO of the Saudi-backed Tour since October 2021 but disclosed to Indiana news channel WISH-TV, that he will be replaced.
“I’ve seen [LIV Golf] come from a business model on paper to giving birth on the golf course to where it is today,” said Norman. “So, I will always be… Is there going to be a new CEO? Yes. There will be a new CEO. I’m fine with that.
“Will I always have a place and be involved with LIV to some capacity? Yes. I’ll always have that. Because the impact that has been created in the game of golf by LIV, I’ve had a small, small piece of that, which I’m proud of.”
A replacement has yet to be confirmed but in the past month there have been reports claiming that former Philadelphia 76ers basketball CEO and Harris Blitzer Sports & Entertainment CEO Scott O’Neil is set to be Norman’s replacement. However, Norman, who has been a divisive figure in the world of golf, states he is proud about the job in his role and believes that he has helped the sport be “in a better place today”.
“Competition was a great thing for [the PGA Tour] too,” he added. “Now they got an injection from SSG (Strategic Sports Group) of $1.5 billion. Great for the PGA Tour, wonderful.
“So everywhere you look – In the first couple years, everybody was lambasting us. And now all of a sudden, everybody’s trying to follow us.
“And I think everybody should take a step back and say, ‘Oh my gosh. How good has this been for the game of golf?’
“The United States has been a tough market to penetrate for the last three years because we have had a lot of head winds.
“But, now, people are understanding the product that we are in the rightful place. We want to co-exist within the golf ecosystem, which we are showing everybody.”
A merger deal between the PGA TOUR, LIV Golf, and the DP World Tour has yet to be agreed despite the shock framework agreement announced in June 2023.