World number 21 Rafa Cabrera Bello and FootJoy have extended their partnership with FootJoy after signing a new deal to become an FJ ambassador for the next two seasons.
Bello has been part of the FootJoy stable of golfers since 2012, when he became the first player on the European Tour to wear FJ shoes.
Bello has continued to wear FootJoy apparel in the years since signing the original contract. However, it has been a sponsorship deal between the two parties rather than a partnership between the two parties.
A new contract
But that changes with the new two-year contract the Spanish big-hitter has agreed to, which will see him become an FJ brand ambassador and firmly ensconced within the FootJoy team. Bello joins the likes of Justin Thomas, Henrik Stenson, Tyrell Hatton, Kevin Kisner, Charley Hoffman, Louis Oosthuizen, Adam Scott and Andrew ‘Beef’ Johnston in sporting in the FootJoy brand.
The new deal between FootJoy and Bello was announced during the Dubai Desert Classic weekend, when the Spaniard debuted the new FootJoy Tour S golf shoe. He is expecting big things from his new footwear.
“From the moment I tested this shoe, I knew it provided the perfect blend of comfort and stability for me—especially on my left side as I move through the ball,” Bello said. The Tour S, has a wider design to provide greater stability through the swing—ideal for a fast swinger like the Spaniard.
Not only will Cabrera Bello continue to wear FootJoy shoes, he will also now be seen in various FJ apparel on the course too—or featuring logos at least—including caps, shirts, trousers and gloves.
A three-time winner on the European Tour, Bello has endured a steady rise to as high as 17 in the world golf rankings. His wins have been sporadic, however, the first coming in 2009 in the Austrian Open before he triumphed three years later in the Dubai Desert Classic in 2012. It wasn’t until 2017 that he would win again, landing the Scottish Open. Just a week later, he recorded his best-ever major result when he finished fourth in the Open Championship at Royal Birkdale.
Cabrera Bello made his Ryder Cup debut in 2016, posting an impressive unbeaten record as he collected 2.5 points for the European team at Hazeltine. Bello teamed up with fellow Spaniard, Sergio Garcia for 1.5 of his points from two appearances on the opening two days, before defeating Jimmy Walker in the Sunday singles. He was the only European player not to taste defeat across the week and topped the points gained chart for Darren Clarke’s side. It was all in vain, however, as Europe were soundly beaten 17-11 by the United States.
Bello will have his focus on qualifying for the 2018 Ryder Cup when Europe bids to wrestle back the trophy in Paris this September. Will he be part of Thomas Bjorn’s 12-man team at Le Golf National in the French capital?